Market Share by Top Websites

1 NewsMax is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to NewsMax in all segments.

Websites Categories

1 NewsMax has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, Law & Government and 54 other categories.

2 AdTotal is leading in Sports, Soccer, Computer & Electronics, Autos & Vehicles and 9 other categories.


1 NewsMax is leading in most countries, including United States, Canada, United Kingdom, Romania and 25 other countries.

2 AdTotal is leading in Poland, China, Croatia, Ireland and 2 other countries.