Market Share by Top Websites

1 Newzia is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Newzia in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Internet & Telecom and 20 other categories.

2 Newzia is leading in News & Media and Technology News.

Geography

1 AdTotal is leading in most countries, including Poland, United States and Germany.

2 Newzia is leading in Japan.