Market Share by Top Websites

1 Newzia is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Newzia in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including E-commerce & Shopping, Games, Lifestyle and Science & Education.

2 Newzia is leading in Computers Electronics & Technology and News & Media.

Geography

1 AdTotal is leading in most countries, including Poland, Vietnam and Russia.

2 Newzia is leading in Japan.