Market Share by Top Websites

1 OMG is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to OMG in all segments.

Websites Categories

1 OMG has better usage coverage in more websites categories. Including Shopping, Coupons, Travel, Business & Industry and 57 other categories.

2 AdTotal is leading in Autos & Vehicles, Education, Sports, Games and 2 other categories.

Geography

1 OMG is leading in most countries, including India, United Kingdom, United States, Russia and 39 other countries.

2 AdTotal is leading in Poland and Tuvalu.