Market Share by Top Websites

1 PubExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTotal is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 PubExchange has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Shopping and 63 other categories.

2 AdTotal is leading in Sports, Internet & Telecom, Soccer, Marketing & Advertising and 8 other categories.

Geography

1 PubExchange is leading in most countries, including United States, Canada, United Kingdom, Australia and 34 other countries.

2 AdTotal is leading in Poland, China, Iran, Korea Republic and one other country.