AdTotal is leading in Top 1M Sites.
Pulse360 has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 48 other categories.
AdTotal is leading in Soccer, Career & Education, Humor, Education and 6 other categories.
Pulse360 is leading in most countries, including United States, India, Canada, United Kingdom and 6 other countries.
AdTotal is leading in Poland and Belarus.