Market Share by Top Websites

1 Refined Labs is leading in Top 100K Sites and Top 1M Sites.

2 AdTotal is leading in Top 10K Sites.

Websites Categories

1 Refined Labs has better usage coverage in more websites categories. Including People & Society, Autos & Vehicles, Arts & Entertainment, Business & Industry and 32 other categories.

2 AdTotal is leading in Sports, Soccer, Computer & Electronics, Software and 12 other categories.

Geography

1 Refined Labs is leading in most countries, including Germany, Austria, Denmark, Switzerland and 25 other countries.

2 AdTotal is leading in Poland, Viet Nam, China and Korea Republic.