AdTotal is leading in Top 100K Sites and Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Sports, Arts & Entertainment, Internet & Telecom, Soccer and 23 other categories.
Rovion is leading in Business & Industry, Business Services, Real Estate, Autos & Vehicles and 14 other categories.
AdTotal is leading in most countries, including Poland, China, Korea Republic, Italy and 4 other countries.
Rovion is leading in United States, Canada, Spain, Australia and one other country.