Market Share by Top Websites

1 Scripps Networks is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Scripps Networks in all segments.

Websites Categories

1 Scripps Networks has better usage coverage in more websites categories. Including People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 26 other categories.

2 AdTotal is leading in Sports, Soccer, Career & Education, Education and 11 other categories.

Geography

1 Scripps Networks is leading in most countries, including United States, Philippines, Japan, France and 11 other countries.

2 AdTotal is leading in Poland and Portugal.