AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Sports, Arts & Entertainment, Internet & Telecom, Soccer and 24 other categories.
Social Dot Com is leading in Health, Finance, Web Hosting, Insurance and 11 other categories.
Social Dot Com is leading in most countries, including United States, Sweden, Germany, United Kingdom and 3 other countries.
AdTotal is leading in Poland, Viet Nam, China, France and 2 other countries.