AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Internet & Telecom and 22 other categories.
Social Dot Com is leading in Health, Web Hosting, Finance, Products & Shopping and 12 other categories.
Social Dot Com is leading in most countries, including Sweden, United States, United Kingdom, Norway and 11 other countries.
AdTotal is leading in Poland, Tuvalu, Romania, Austria and 5 other countries.