Market Share by Top Websites

1 Social Dot Com is leading in Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Social Dot Com in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Sports, Arts & Entertainment, Internet & Telecom, Soccer and 19 other categories.

2 Social Dot Com is leading in Business & Industry, Food & Drink, Health, Cooking & Recipes and 15 other categories.


1 Social Dot Com is leading in most countries, including United States, Sweden, Belgium, Mexico and 3 other countries.

2 AdTotal is leading in Poland.