AdTotal is leading in Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Sports, Arts & Entertainment, Soccer, Career & Education and 20 other categories.
Social Dot Com is leading in Business & Industry, Health, Food & Drink, Finance and 15 other categories.
Social Dot Com is leading in most countries, including United States, Sweden, Spain, Belgium and 3 other countries.
AdTotal is leading in Poland and Belarus.