AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Sonobi Media has better usage coverage in more websites categories. Including Arts & Entertainment, Sports, News & Media, Computer & Electronics and 21 other categories.
AdTotal is leading in Business & Industry, Soccer, Internet & Telecom, People & Society and 15 other categories.
Sonobi Media is leading in most countries, including United States, France, United Kingdom, Thailand and 10 other countries.
AdTotal is leading in Poland, Austria, Norway and Somalia.