Market Share by Top Websites

1 Sortable is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Sortable in all segments.

Websites Categories

1 Sortable has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Internet & Telecom and 54 other categories.

2 AdTotal is leading in Sports, Soccer, Computer & Electronics, Fashion & Modeling and 6 other categories.


1 Sortable is leading in most countries, including United States, India, Brazil, Spain and 49 other countries.

2 AdTotal is leading in Poland, Ghana, Korea Republic and Cambodia.