Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites and Top 1M Sites.

2 AdTotal is leading in Top 10K Sites.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Arts & Entertainment and 103 other categories.

2 AdTotal is leading in Online Marketing, Humor and Technology News.

Geography

1 Specific Media is leading in most countries, including United States, United Kingdom, Spain, Denmark and 65 other countries.

2 AdTotal is leading in Poland.