Market Share by Top Websites

1 Targetix is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Targetix in all segments.

Websites Categories

1 Targetix has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Automotive Industry, News & Media and 31 other categories.

2 AdTotal is leading in Education, Career & Education, Games, Music & Audio and 8 other categories.

Geography

1 Targetix is leading in most countries, including Russia, Ukraine, Belarus, Germany and 4 other countries.

2 AdTotal is leading in Poland, Tuvalu, India, United States and 2 other countries.