AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Arts & Entertainment, Sports, People & Society, Autos & Vehicles and 17 other categories.
Travora Media is leading in Travel, Tourism, Business & Industry, Law & Government and 9 other categories.
Travora Media is leading in most countries, including United States, Italy, India, Sri Lanka and 6 other countries.
AdTotal is leading in Poland, Tuvalu, France, Kazakhstan and 4 other countries.