AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
YieldAds has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Music & Audio and 41 other categories.
AdTotal is leading in Career & Education, Education, Online Marketing, Telecommunications and 2 other categories.
YieldAds is leading in most countries, including Egypt, India, France, United States and 45 other countries.
AdTotal is leading in Poland, United Kingdom, South Korea and Belarus.