Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdultAdWorld is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Internet & Telecom and 110 other categories.

2 AdultAdWorld is leading in Adult, People & Society, Photography, Humor and 16 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Norway, Sweden, Italy and 49 other countries.

2 AdultAdWorld is leading in United States, India, Taiwan, Russia and 26 other countries.