Market Share by Top Websites

1 Lijit is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdultAdWorld is clearly lagging behind, losing to Lijit in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 151 other categories.

2 AdultAdWorld is leading in Adult, Gay, Lesbian, & Bisexual, Transportation & Logistics, Casinos and 5 other categories.


1 Lijit is leading in most countries, including United States, Indonesia, Canada, United Kingdom and 50 other countries.

2 AdultAdWorld is leading in India, Taiwan, Russia, China and 22 other countries.