Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Advantage Media is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Computer & Electronics and 40 other categories.

2 Advantage Media is leading in Travel, Marketing & Advertising, Gambling, Poker and 2 other categories.

Geography

1 InMobi is leading in most countries, including India, Indonesia, United Kingdom, Azerbaijan and 23 other countries.

2 Advantage Media is leading in Denmark and Sweden.