Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Advantage Media is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 46 other categories.

2 Advantage Media is leading in Travel, Gambling, Winter Sports, Cycling & Biking and 3 other categories.

Geography

1 InMobi is leading in most countries, including India, United States, Indonesia, Japan and 21 other countries.

2 Advantage Media is leading in Sweden and Denmark.