Market Share by Top Websites

2 In terms of market share, Advantage Media is clearly lagging behind, losing to Mobile Theory in all segments.

Websites Categories

1 Mobile Theory has better usage coverage in more websites categories. Including Business & Industry, Health and Construction & Maintenance.

2 Advantage Media is leading in Travel.

Geography

1 Mobile Theory is leading in most countries, including United States and India.

2 Advantage Media is leading in Denmark.