Market Share by Top Websites

1 Adverline is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Adverline in all segments.

Websites Categories

1 Adverline has better usage coverage in more websites categories. Including Arts & Entertainment, Travel, Business & Industry, Tourism and 83 other categories.

2 LiftDNA is leading in Online Marketing, Social Network, Relationships & Dating and Football.

Geography

1 Adverline is leading in most countries, including France, Germany, Spain, Thailand and 26 other countries.

2 LiftDNA is leading in United States, Canada, Bulgaria, China and 6 other countries.