Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adverline is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including Sports, News & Media, Football, Arts & Entertainment and 61 other categories.

2 Adverline is leading in Travel, Tourism, Shopping, Computer & Electronics and 32 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Canada, Japan and 50 other countries.

2 Adverline is leading in France, Belgium, Portugal, Morocco and 7 other countries.