Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adverline is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Autos & Vehicles and 84 other categories.

2 Adverline is leading in Tourism, Soccer, Software, Transportation & Logistics and 17 other categories.


1 Platform161 is leading in most countries, including Netherlands, Sweden, Germany, Turkey and 45 other countries.

2 Adverline is leading in France, Japan, Côte D'ivoire, Thailand and 13 other countries.