Market Share by Top Websites

1 Plista is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adverline is clearly lagging behind, losing to Plista in all segments.

Websites Categories

1 Plista has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 103 other categories.

2 Adverline is leading in Real Estate, Jobs & Employment, Science, Equestrian and 11 other categories.


1 Plista is leading in most countries, including Germany, Poland, Netherlands, China and 45 other countries.

2 Adverline is leading in France, Portugal, Belgium, Cameroon and 9 other countries.