Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adverline is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 40 other categories.

2 Adverline is leading in Travel, Tourism, Autos & Vehicles, Career & Education and 30 other categories.

Geography

1 Sanoma is leading in most countries, including Finland, Denmark, Norway, Peru and 20 other countries.

2 Adverline is leading in France, Germany, Belgium, Russia and 17 other countries.