Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adverline is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, People & Society and 82 other categories.

2 Adverline is leading in Travel, Tourism, Sports, Autos & Vehicles and 35 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Italy, Russia and 31 other countries.

2 Adverline is leading in France, Thailand, Cameroon, Belgium and 12 other countries.