Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adverline is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Cooking & Recipes, News & Media and 48 other categories.

2 Adverline is leading in Business & Industry, Travel, Tourism, Autos & Vehicles and 37 other categories.


1 TripleLift is leading in most countries, including United States, United Kingdom, India, Canada and 16 other countries.

2 Adverline is leading in France, Germany, Portugal, Belgium and 15 other countries.