Market Share by Top Websites

1 Adverline is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to Adverline in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 67 other categories.

2 Adverline is leading in Travel, Tourism, Autos & Vehicles, Food & Drink and 26 other categories.


1 YuMe is leading in most countries, including United States, Spain, India, Sweden and 27 other countries.

2 Adverline is leading in France, Portugal, Belgium, Italy and 14 other countries.