In terms of market share, Adversal is clearly lagging behind, losing to Adverteerdirect in all segments.
Adversal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Games and 41 other categories.
Adverteerdirect is leading in Shopping, Business & Industry, Sports, Fashion & Modeling and 35 other categories.
Adversal is leading in most countries, including India, United States, Russia, United Kingdom and 17 other countries.
Adverteerdirect is leading in Netherlands, Germany, Belgium, Taiwan and 2 other countries.