Market Share by Top Websites

1 Banner Connect is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Banner Connect in all segments.

Websites Categories

1 Adversal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Games and 37 other categories.

2 Banner Connect is leading in Sports, Law & Government, Movies, Pets and 13 other categories.


1 Adversal is leading in most countries, including India, United Kingdom, Indonesia, Pakistan and 16 other countries.

2 Banner Connect is leading in United States, Brazil, Burundi, Ecuador and 5 other countries.