Market Share by Top Websites

1 Cobalt Group is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adversal is clearly lagging behind, losing to Cobalt Group in all segments.

Websites Categories

1 Cobalt Group has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 54 other categories.

2 Adversal is leading in Arts & Entertainment, Internet & Telecom, People & Society, Games and 33 other categories.

Geography

1 Cobalt Group is leading in most countries, including United States, Canada, Australia, India and 16 other countries.

2 Adversal is leading in Russia, Indonesia, Japan, Germany and 14 other countries.