Market Share by Top Websites

1 Dedicated Media is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Dedicated Media in all segments.

Websites Categories

1 Adversal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Games and 52 other categories.

2 Dedicated Media is leading in Fitness, Beauty & Fitness, Food & Drink, Jobs & Employment and 5 other categories.

Geography

1 Adversal is leading in most countries, including India, Indonesia, Japan, Russia and 21 other countries.

2 Dedicated Media is leading in United States.