Market Share by Top Websites

1 Federated Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adversal is clearly lagging behind, losing to Federated Media in all segments.

Websites Categories

1 Federated Media has better usage coverage in more websites categories. Including People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 110 other categories.

2 Adversal is leading in Games, TV & Video, Video Games, Celebrities & Entertainment News and 8 other categories.

Geography

1 Federated Media is leading in most countries, including United States, India, United Kingdom, Canada and 76 other countries.

2 Adversal is leading in Isle Of Man, Colombia, Uruguay and Uganda.