Market Share by Top Websites

1 Federated Media is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Federated Media in all segments.

Websites Categories

1 Federated Media has better usage coverage in more websites categories. Including Food & Drink, Lifestyle, Computers Electronics & Technology, Arts & Entertainment and 13 other categories.

2 Adversal is leading in News & Media, Science & Education, Law & Government and Travel & Tourism.

Geography

1 Federated Media is leading in most countries, including United States, United Kingdom, Canada, France and 28 other countries.

2 Adversal is leading in India, Russia, Brazil, Thailand and 7 other countries.