In terms of market share, Adversal is clearly lagging behind, losing to Hexagram in all segments.
Adversal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Games and 57 other categories.
Hexagram is leading in Newspapers, Coupons and Consumer Electronics.
Adversal is leading in most countries, including India, Russia, Indonesia, Japan and 20 other countries.
Hexagram is leading in United States, Ukraine and Czech Republic.