Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 Adversal has better usage coverage in more websites categories. Including Internet & Telecom, Adult, TV & Video, Games and 11 other categories.

2 InMobi is leading in People & Society, News & Media, Business & Industry, Mobile Developers and 11 other categories.


1 InMobi is leading in most countries, including United States, United Kingdom, Russia, Japan and 17 other countries.

2 Adversal is leading in India, Indonesia, Canada, Singapore and 12 other countries.