Market Share by Top Websites

1 interclick is leading in Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Adversal is still behind interclick in all market share segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including Business & Industry, Career & Education, Universities & Colleges, Shopping and 37 other categories.

2 Adversal is leading in Arts & Entertainment, Internet & Telecom, People & Society, Games and 32 other categories.

Geography

1 Adversal is leading in most countries, including India, Indonesia, Japan, Russia and 19 other countries.

2 interclick is leading in United States, Canada, Viet Nam, Bahamas and one other country.