Market Share by Top Websites

1 Microsoft adCenter Conversion is leading in Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Shopping, Health and 67 other categories.

2 Adversal is leading in Arts & Entertainment, Adult, News & Media, Music & Audio and 7 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, Canada and 20 other countries.

2 Adversal is leading in India, Russia, Indonesia, Ukraine and 6 other countries.