Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Adversal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Games and 50 other categories.

2 Optimatic is leading in Business & Industry, Online, Marketing & Advertising, Technology News and 16 other categories.


1 Optimatic is leading in most countries, including United States, Germany, Canada, United Kingdom and 26 other countries.

2 Adversal is leading in India, Russia, Indonesia, Japan and 7 other countries.