Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Adversal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Games and 47 other categories.

2 Optimatic is leading in Home & Garden, Online, Marketing & Advertising, Autos & Vehicles and 7 other categories.

Geography

1 Adversal is leading in most countries, including India, Indonesia, Japan, Pakistan and 14 other countries.

2 Optimatic is leading in United States, Israel, Poland, Ukraine and 7 other countries.