Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Adversal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Games and 46 other categories.

2 Optimatic is leading in Fashion & Modeling, Marketing & Advertising, Food & Drink, Cooking & Recipes and 11 other categories.


1 Adversal is leading in most countries, including India, Indonesia, Japan, Spain and 15 other countries.

2 Optimatic is leading in United States, Canada, Israel, Algeria and 7 other countries.