Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adversal is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Business & Industry, People & Society, Shopping and 67 other categories.

2 Adversal is leading in Arts & Entertainment, Internet & Telecom, Games, TV & Video and 26 other categories.

Geography

1 Sanoma is leading in most countries, including Romania, Lithuania, Finland, Denmark and 36 other countries.

2 Adversal is leading in India, Russia, Indonesia, Japan and 12 other countries.