Market Share by Top Websites

1 Six Apart Advertising is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Six Apart Advertising in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including People & Society, News & Media, Humor, Shopping and 31 other categories.

2 Adversal is leading in Arts & Entertainment, Internet & Telecom, Games, Music & Audio and 30 other categories.


1 Adversal is leading in most countries, including India, United Kingdom, Indonesia, Pakistan and 16 other countries.

2 Six Apart Advertising is leading in United States, Germany, Australia, Venezuela and 4 other countries.