Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adversal is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Sports and 70 other categories.

2 Adversal is leading in Internet & Telecom, People & Society, Games, TV & Video and 26 other categories.

Geography

1 Sprinkle is leading in most countries, including Sweden, Norway, Slovakia, Denmark and 29 other countries.

2 Adversal is leading in India, Turkey, Brazil, Indonesia and 13 other countries.