Market Share by Top Websites

1 Targetix is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Targetix in all segments.

Websites Categories

1 Targetix has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Automotive Industry, News & Media and 33 other categories.

2 Adversal is leading in Internet & Telecom, Adult, Computer & Electronics, Music & Audio and 8 other categories.

Geography

1 Adversal is leading in most countries, including India, United States, United Kingdom, Indonesia and 9 other countries.

2 Targetix is leading in Russia, Ukraine, Kazakhstan, France and 4 other countries.