Market Share by Top Websites

1 Targetix is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Targetix in all segments.

Websites Categories

1 Targetix has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Automotive Industry, News & Media and 29 other categories.

2 Adversal is leading in Internet & Telecom, Arts & Entertainment, Adult, TV & Video and 8 other categories.

Geography

1 Adversal is leading in most countries, including India, United Kingdom, Indonesia, United States and 17 other countries.

2 Targetix is leading in Russia, Ukraine, Belarus, Germany and 3 other countries.