Market Share by Top Websites

2 In terms of market share, Adversal is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Total Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Religion & Spirituality, Health and 16 other categories.

2 Adversal is leading in Internet & Telecom, Arts & Entertainment, Adult, News & Media and 12 other categories.


1 Adversal is leading in most countries, including India, Russia, United Kingdom, Indonesia and 10 other countries.

2 Total Media is leading in Israel, United States, Brazil, Norway and 6 other countries.