In terms of market share, Adversal is clearly lagging behind, losing to Traffic Revenue in all segments.
Traffic Revenue has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Adult, Computer & Electronics and 60 other categories.
Adversal is leading in Magazines & E-Zines, File Sharing and Universities & Colleges.
Traffic Revenue is leading in most countries, including United States, Russia, Indonesia, India and 60 other countries.
Adversal is leading in Paraguay and Malta.