Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adversal is clearly lagging behind, losing to Yieldlab in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including News & Media, Business & Industry, Shopping, Health and 54 other categories.

2 Adversal is leading in Arts & Entertainment, Internet & Telecom, People & Society, Games and 29 other categories.


1 Yieldlab is leading in most countries, including Germany, Austria, France, Nigeria and 23 other countries.

2 Adversal is leading in India, United States, Indonesia, Pakistan and 14 other countries.