Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Advert Stream is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including Lifestyle, Computers Electronics & Technology, Science & Education, E-commerce & Shopping and 13 other categories.

2 Advert Stream is leading in Games, Arts & Entertainment, Hobbies & Leisure, Adult and 2 other categories.

Geography

1 Specific Media is leading in most countries, including United States, Spain, United Kingdom, Portugal and 38 other countries.

2 Advert Stream is leading in France, Algeria, Belgium, Ireland and 3 other countries.