In terms of market share, Adverteerdirect is clearly lagging behind, losing to Adwit in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 38 other categories.
Adwit is leading in Business & Industry, Food & Drink, Travel, Religion & Spirituality and 22 other categories.
Adwit is leading in most countries, including France, Korea Republic, Mexico, United States and 6 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Taiwan, Argentina and 5 other countries.