In terms of market share, Adverteerdirect is clearly lagging behind, losing to AfterDownload in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Health, Classifieds and 26 other categories.
AfterDownload is leading in Computer & Electronics, Software, Computer Security and Web Hosting.
AfterDownload is leading in most countries, including United States, Germany, India, Russia and 5 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Morocco and New Zealand.