Market Share by Top Websites

1 CONTEXTin is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to CONTEXTin in all segments.

Websites Categories

1 Adverteerdirect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Shopping, Internet & Telecom and 40 other categories.

2 CONTEXTin is leading in Computer & Electronics, Software, Health, TV & Video and 16 other categories.


1 CONTEXTin is leading in most countries, including United States, United Kingdom, Argentina, Spain and 8 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium, Italy, Israel and 3 other countries.