Market Share by Top Websites

1 CONTEXTin is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to CONTEXTin in all segments.

Websites Categories

1 Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 44 other categories.

2 CONTEXTin is leading in Computer & Electronics, Software, Health, Products & Shopping and 18 other categories.

Geography

1 CONTEXTin is leading in most countries, including United States, Spain, South Africa, Mexico and 13 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium, Taiwan and Latvia.