In terms of market share, Adverteerdirect is clearly lagging behind, losing to Didit in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Music & Audio, People & Society and 30 other categories.
Didit is leading in Publishing & Printing and Medicine.
Adverteerdirect is leading in most countries, including Netherlands, Belgium, Suriname and Argentina.
Didit is leading in United States.