Market Share by Top Websites

1 Exponential is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Exponential in all segments.

Websites Categories

1 Exponential has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Computer & Electronics and 151 other categories.

2 Adverteerdirect is leading in Fashion & Modeling, Beauty, Online Marketing, Automotive Industry and 3 other categories.

Geography

1 Exponential is leading in most countries, including United States, Great Britain, India, Canada and 122 other countries.

2 Adverteerdirect is leading in Netherlands and Niue.