In terms of market share, Adverteerdirect is clearly lagging behind, losing to InfluAds in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Music & Audio, Career & Education and 24 other categories.
InfluAds is leading in Business & Industry, Internet & Telecom, Computer & Electronics, People & Society and 14 other categories.
InfluAds is leading in most countries, including United States, Spain, United Kingdom, Poland and 11 other countries.
Adverteerdirect is leading in Netherlands, Belgium and Finland.